Bria 2024 Wrapped: A Year of Visual Gen AI Innovation

As we wrap up an incredible year of innovation in visual AI, let's examine how Bria's platform evolved in 2024. From breakthrough foundation models to advanced AI image editing capabilities, we've expanded our Gen AI development platform to transform how enterprises build and scale visual AI solutions. 

Our platform innovations have enabled faster time-to-market, reduced production costs, mitigated AI development risk, and helped teams deliver high-quality visual content at scale—all while maintaining complete control and confidence in outputs. From product visualization for e-commerce to adding scale to content automation, we're helping businesses build more controllable, predictable, and risk-free visual-gen AI solutions.

Game-Changing Releases

State-of-the-art and Open-Source Background Removal Model

Our new SOTA background removal model, RMBG 2.0, represents a significant leap forward in AI image editing and background removal. Built on the innovative BiRefNet architecture, the model achieves pixel-perfect separation of foreground and background elements even in complex scenes and challenging imagery. The model is open source for non-commercial use and commercially licensable. Developers can also access RMBG 2.0 through our APIs and iFrames to build precise, production-ready background removal into their applications.

Advanced Eraser and GenFill Pipeline

The new Eraser and Generative Fill (GenFill) image editing APIs are built on our Bria foundation models, like Inpainting and various GenFill ControlNets. These APIs enable sophisticated object removal and content generation while preserving visual continuity with surrounding elements. Developers can build pipelines that seamlessly remove unwanted elements and generate new content, making them ideal for content editing systems where maintaining image context is critical.

Product Shot Generation Innovation

Our latest product shot generation APIs extend Bria's image editing and generation capabilities into industry-specific workflows. Perfect for eCommerce and CPG, the system preserves exact product fidelity while enabling programmatic control over presentation elements. This makes it possible to build automated product photography pipelines that maintain consistency across large catalogs without compromising product accuracy, even when editing at scale.

2024’s Platform Evolution

	Foundation Models Our foundation models form the core of Bria's platform, enabling developers to build sophisticated visual AI applications with complete control and confidence. In 2024, we significantly expanded these capabilities: Bria Fast LoRA Bria HD Numerous ControlNets and Adapters
	Image Generation Creating production-ready images requires more than just text prompts. In 2024, we developed generation APIs, iframes, and models to give developers further control over visual outputs: Reimagine Text-to-Vector Illustrations Prompt Enhancer
	Image and Video Editing Modifying and enhancing existing visual content is crucial for production workflows. Our expanded editing models, APIs, and iframes provide sophisticated manipulation capabilities while maintaining visual continuity and consistency. SOTA Remove Background  SOTA Video Remove Background  Eraser Generative Fill (GenFill) Image Expansion Background Generation
	Product Shot Generation The product shot APIs and iFrames offer advanced tools for programmatic control over product visualization and editing. In 2024, we expanded our suite: Product Shot by Text Product Shot by Image Product Cut Out Product Shadow Product Packshot

Throughout 2024, each release has strengthened our complete visual Gen AI development platform. Every component of Bria’s platform—from models, APIs, SDKs, and iframes—is designed to work seamlessly together. This interoperability and developer-minded approach gives builders of all types the flexibility to create the applications they need while maintaining predictability, quality, and control across all their outputs.

Our mission this year was clear: give builders the tools to create production-ready visual AI with complete confidence and control. Our rapid pace of innovation ensures teams building with Bria lead their industries in visual Gen AI.

Dr.Yair Adato
Founder & CEO

My favorite release this year is Remove Background pipeline. I'm proud that it sets a new standard for image and video background removal with state-of-the-art precision at scale.

Misha Feinstein
CTO

Industry Recognition in 2024

Bria's commitment to responsible and innovative visual AI development earned significant recognition this year. In addition to our inclusion in AWS Sagemaker Jumpstart and Microsoft Azure AI Foundry, we've earned notable recognitions from our partners, including:

AWS Design Partner of the Year (EMEA)

AWS GenAI Competency

AWS CPG Competency

Microsoft Pegasus Program

Microsoft Azure Model as a Service Provider

Looking Ahead

As we approach 2025, we're committed to expanding our platform, further enhancing our current suite of products, and exploring new modalities. Stay tuned for more innovations that will help you build the future of visual AI.

Want to learn more? Find us on:

Here's to another year of pushing the boundaries of what's possible with visual AI! 🍾💫