Animation Software *Pops* Productivity with Bria AI

The Challenge:

In a competitive software market where innovation drives adoption, a premier animation software developer sought to enhance its products with advanced visual AI capabilities. Their goal: to deepen their market leadership, further competitive differentiation, and provide users with greater production efficiency.

The company sought to build AI workflows that could:

• Maintain artistic integrity while ensuring IP protection and copyright compliance for commercial use.
• Work with their existing animation platforms and tech stack.
• Deliver predictable, consistent results meeting strict quality and performance requirements.
• Provide a unified implementation strategy that supports a complete range of AI capabilities, from editing to generation, on a single visual AI platform.
• Enable a strategic rollout and adoption plan, beginning with AI-assisted editing tools and advancing to generative features as users build confidence.

Solution: 

Animation professionals are often hindered by time-consuming manual tasks that slow production workflows—precisely the processes where AI could provide meaningful production efficiency. The company sought to enhance its pro and premium animation software by developing a suite of AI-powered tools fully interoperable with their platform. After evaluating options, they selected Bria's enterprise-grade visual AI APIs to power four specialized productivity tools, choosing Bria for its performance, commercial-readiness, and fully licensed data foundation that eliminated IP risks in commercial production.

Developers deployed Bria’s APIs directly into the company's existing animation software, enhancing their product without disrupting established workflows. In production, the tools preserve original artwork while generating AI content on separate layers, giving animators complete creative control while accelerating technical tasks. The solution, purchased through AWS Marketplace and running on the company's existing AWS infrastructure, provides enterprise-grade performance and security while allowing for future expansion. This approach delivers measurable efficiency gains without compromising the artistic quality that their professional users require.

Developers built AI image expansion directly into their existing platform using Bria's expand image API.

Results

These tools now serve as intelligent co-pilots within the company’s animation ecosystem, helping users meet tighter deadlines, reduce costs associated with repetitive tasks, allocate more resources to creative work, maintain complete control over artistic direction, and scale production capabilities without proportional staff increases.

By partnering with Bria, the company:

• Enhanced their core animation software with value-added AI features that create competitive differentiation.
• Future-proofed their company roadmap with a comprehensive visual AI platform that spans AI editing to generation and beyond.
• Mitigated implementation risks of AI with a solution that ensures complete copyright and IP protection and is built on 100% licensed data.
• Drove strategic user adoption through phased feature introduction that builds confidence in AI-assisted workflows.
• Maintained brand loyalty and integrity by preserving the artist-centered approach their customers expect while adding productivity enhancements.

As the animation industry continues to face increasing production demands and shorter timelines, this partnership demonstrates how companies can build Bria APIs, models, and pipelines into existing creative workflows, enhancing productivity while maintaining full artistic control and IP protection.

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